Vendi
Vendi
Branding
About
VENDI is a digital platform created for the use of both organizers of a party/event and the vendors required to have a successful outing. Using technology, it is designed to bridge the gap between an organizer and the required vendor without having to meet physically.
The Brief
The client requested that we create a suitable & relatable name for the brand and create a modern & iconic identity for the digital platform that will aid a successful introduction into the market.
Research Method
The primary information was gathered through phone interviews while the secondary information was sourced from This Day Live, A Scopus-indexed journal, Tech‑Point's Blog, Punch Newspaper Online, Vendors Websites and Blogs.
Design Process
The design process starts with illustrations and sketches. During this initial stage, we incorporated insights from research and drew inspiration from various sources that are relevant to each project. These elements serve as the foundation for sketching icons, selecting appropriate fonts, and establishing a complementary brand color scheme.
Result
The design process starts with illustrations and sketches. During this initial stage, we incorporated insights from research and drew inspiration from various sources that are relevant to each project. These elements serve as the foundation for sketching icons, selecting appropriate fonts, and establishing a complementary brand color scheme.